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BAR STARTUP KIT

Everything you need to open your bar, in one kit.

42 ready-to-use tools: business plan, startup budget, liquor licensing, pour costing, bar layout, marketing, hiring and an opening night game plan. Fill them in, check them off and open with a plan.
Get the Kit, $297
Compare the 3 options
One payment. Instant download. 30-day money-back guarantee.
SOUND FAMILIAR?

You already know what your bar should feel like.

The drinks, the music, the crowd on a Friday night. You can picture it clearly.

The part that slows most people down is everything behind the bar: the liquor license, the lease, permits, build-out, pour costs, distributors, staffing and responsible service. It's a lot of projects at once.

This kit puts all of it in order. Real templates, real numbers, real checklists, and a clear next step at every stage.

That's what this is.

WHAT'S INSIDE

Every tool you need to open a bar.

42 tools, 52 files: PDF guides, editable Word templates and working Excel spreadsheets.

📋

Business Plan Template

Fill-in-the-blank plan built for bars, ready for a lender or investor.
🪪

Liquor License Roadmap

License types, quota vs non-quota states, hearings and timelines, in order.
🍸

Pour Cost Calculator

Cost every cocktail, pint and glass of wine and price it for profit.
💵

Startup Budget Calculator

License, build-out, draft system, opening inventory and a cash cushion.
📐

Bar Layout + Design Guide

Bar length, stations, draft and ice planning, seating and occupancy.
🎉

Private Events + Packages

Buyouts, drink packages and event proposals for steady extra revenue.
👥

Hiring + Bartender Training

Roles, job posts, spec training and responsible service.
📦

Bar Inventory Template

Par levels and pour tracking to keep your costs where they belong.
🚀

Opening Night Game Plan

A 30-day countdown and an hour-by-hour opening night.
THE FULL TOOL LIST

Every tool in the kit, by name.

MODULE 1

Business Foundation

0.0 Start Here + Kit Index

1.0 Bar Business Plan Template

1.1 Business Launch Checklist

1.2 Business Structure Guide

1.3 Permits & Licensing Roadmap

1.3 Permit Tracker

1.4 Insurance Cheat Sheet

1.5 Startup Budget Calculator

1.6 Supplier Directory

MODULE 2

Menu & Pricing

2.1 Cocktail Menu Engineering Guide

2.2 Pour Cost Calculator

2.3 Pricing Strategy Guide

2.4 Cocktail Menu Design Templates

MODULE 3

Branding & Design

3.1 Brand Identity Workbook

3.2 Bar Layout & Interior Design Guide

3.3 Build-Out Design Brief Template

MODULE 4

Online Presence

4.1 Website Setup Guide

4.2 Google Business Profile Setup Kit

4.3 Social Media Starter Pack

4.3 Bio + Caption Templates

4.3 Social Media Posting Calendar

4.4 Online Directory Setup Checklist

MODULE 5

Finding Customers

5.1 Lease & Site Selection Guide

5.2 Private Events & Buyout Templates

5.3 Private Event Proposal Template

5.4 Outreach Email Scripts

5.5 First 30 Customers Playbook

5.6 Drink & Event Package Template

MODULE 6

Operations & Money

6.1 Daily Operations Checklist

6.1 Daily Sales Log

6.2 Bar Inventory Template

6.3 Profit & Loss Tracker

6.4 Bookkeeping Setup Guide

6.5 Hiring & Bartender Training Guide

MODULE 7

Opening Day Game Plan

7.1 Pre-Launch Countdown

7.2 Grand Opening Marketing Kit

7.3 Customer Loyalty Program Guide

7.4 Feedback Collection System

BONUS

Growth Accelerator

B.1 Social Media Ads Guide

B.2 Events, Buyouts & Food Program Guide

B.3 Investor Pitch Deck Template

Tools marked 1.0 to 2.2 are also sold on their own as the $29 Launch Plan.

Is this for you?

A great fit if:

✓ You're serious about opening a neighborhood bar, cocktail bar, taproom or wine bar

✓ You want to understand the liquor license before you sign a lease

✓ You're a bartender or manager ready to open your own place

✓ You like doing it yourself with the right tools in the right order

✓ You want a plan a lender, landlord or investor will take seriously

Good to know:

✓ Works for neighborhood bars, cocktail bars, taprooms and wine bars

✓ Liquor rules vary by state and city, so the roadmap shows you what to ask and where

✓ Everything is editable: Word, Excel, Google Sheets and PDF

✓ Want a second set of eyes? The Founder Call tier adds a 1:1 call

✓ One payment. No subscription.

Dustin Lack, founder of Opening Day Kit

Built by Dustin Lack

Former CMO, Dickey's Barbecue Pit
I’ve spent my career in hospitality marketing and helped open a lot of locations. The owners who do best aren’t the ones with the most money. They’re the ones with a plan and the right tools. I built this kit so you can start with both.
PRICING

Pick the level of help you want.

Launch Plan

$29
Plan it. Your plan, permits and numbers.

✓ Start Here guide + 2-week plan

✓ Business Plan Template (Word + PDF)

✓ Startup Budget Calculator

✓ Pour Cost Calculator

✓ Business Launch Checklist

✓ Permits Roadmap + Permit Tracker

✓ Insurance Cheat Sheet

✓ Business Structure Guide

Get the Launch Plan

Startup Kit

$297
Build it. All 42 tools.

✓ Everything in the Launch Plan

✓ Supplier directory

✓ Menu, pricing + design guides

✓ Branding workbook + design brief

✓ Website, Google + social templates

✓ Customer playbooks + outreach scripts

✓ Ops, inventory + P&L trackers

✓ Hiring guide + opening day plan

Get the Startup Kit
MOST SUPPORT

Kit + Founder Call

$497
Launch it with help.

✓ Everything in the Startup Kit

✓ 60-minute 1:1 Founder Call

✓ We review your plan and numbers together

✓ 30 days of email support

✓ Book your call right after checkout

Get the Kit + Founder Call
Already have the $29 Launch Plan? Use code UPGRADE29 for $29 off either kit.

Compare the options

 

Launch Plan

Startup Kit

Kit + Founder Call

Business plan, budget, cost calculator, permits, insurance + structure

✓

✓

✓

Menu, branding, marketing, customers, operations, hiring + opening day

–

✓

✓

Tools included

9

42

42

60-minute 1:1 Founder Call

–

–

✓

30 days of email support

–

–

✓

Best for

Getting your numbers right first

Building the whole business yourself

A second set of eyes on your plan

Price

$29

$297

$497

🛡️

30 days. No questions. Full refund.

Buy the kit. Open every file. Use whatever you want. If it’s not worth what you paid, email us within 30 days and you get every dollar back. No forms. No “tell us why.” No trying to talk you out of it.
QUESTIONS

Got questions? Here are the answers.

Most people work through the core tools in 3 to 5 weeks of nights and weekends. Start the liquor license section first, since it usually takes the longest.
No. The Permits & Licensing Roadmap explains license types, costs and timelines so you can plan your lease and budget around them.
Rules vary a lot by state and city. The roadmap walks you through each step and the questions to ask your local liquor authority, with a tracker for every requirement.
PDF guides, editable Word templates and Excel spreadsheets that also work in Google Sheets and Numbers. 42 tools, 52 files.
The $497 tier adds a 60-minute 1:1 call to walk through your plan and numbers, plus 30 days of email support. You book it right after checkout.
Yes. Use code UPGRADE29 at checkout for $29 off the Startup Kit or the Kit + Founder Call.
Yes. The kit covers bars with no food, a small menu or a full kitchen, including the permits each one needs.
Right after checkout. Your download is on the thank-you page and in your email.
Free Bar Starter Kit

Get the free Bar Starter Kit

An opening roadmap, a startup budget worksheet and a pour cost cheat sheet. Free, instant download.

Open your bar with a plan.

Every tool you need, in the order you need it. Start building today and know exactly what to work on next.
Get the Startup Kit, $297
Get the Kit + Founder Call, $497
Instant download. 30-day guarantee. One payment, yours forever.
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