Everything you need to open your restaurant, in one kit.
You've been planning this restaurant in your head for years.
The menu, the room, the first night with every table full. You can already see it.
The part that slows most people down is everything around the kitchen: the business plan, the lease, plan review and permits, the build-out, plate costs, hiring a full team and a soft opening. It's a lot of projects at once.
This kit puts all of it in order. Real templates, real numbers, real checklists, and a clear next step at every stage.
That's what this is.
Every tool you need to open a restaurant.
42 tools, 52 files: PDF guides, editable Word templates and working Excel spreadsheets.
Business Plan Template
Startup Budget Calculator
Plate Cost Calculator
Permits Roadmap + Tracker
Lease + Site Selection Guide
Build-Out Design Brief
Hiring + Training Guide
Private Dining + Catering
Opening Day Game Plan
Every tool in the kit, by name.
Business Foundation
0.0 Start Here + Kit Index
1.0 Restaurant Business Plan Template
1.1 Business Launch Checklist
1.2 Business Structure Guide
1.3 Permits & Licensing Roadmap
1.3 Permit Tracker
1.4 Insurance Cheat Sheet
1.5 Startup Budget Calculator
1.6 Supplier Directory
Menu & Pricing
2.1 Menu Engineering Guide
2.2 Plate Cost Calculator
2.3 Pricing Strategy Guide
2.4 Menu Design Templates
Branding & Design
3.1 Brand Identity Workbook
3.2 Dining Room & Storefront Design Guide
3.3 Build-Out Design Brief Template
Online Presence
4.1 Website Setup Guide
4.2 Google Business Profile Setup Kit
4.3 Social Media Starter Pack
4.3 Bio + Caption Templates
4.3 Social Media Posting Calendar
4.4 Online Directory Setup Checklist
Finding Customers
5.1 Lease & Site Selection Guide
5.2 Private Dining Templates
5.3 Catering Proposal Template
5.4 Outreach Email Scripts
5.5 First 30 Customers Playbook
5.6 Group & Catering Menu Template
Operations & Money
6.1 Daily Operations Checklist
6.1 Daily Sales Log
6.2 Inventory Template
6.3 Profit & Loss Tracker
6.4 Bookkeeping Setup Guide
6.5 Hiring & Training Guide
Opening Day Game Plan
7.1 Pre-Launch Countdown
7.2 Grand Opening Marketing Kit
7.3 Customer Loyalty Program Guide
7.4 Feedback Collection System
Growth Accelerator
B.1 Social Media Ads Guide
B.2 Catering & Second Location Guide
B.3 Investor Pitch Deck Template
Is this for you?
A great fit if:
✓ You're serious about opening a fast casual, casual or full-service restaurant
✓ You want your numbers right before you sign a lease
✓ You're a chef or operator ready to open your own place
✓ You like doing it yourself with the right tools in the right order
✓ You want a plan a lender, landlord or investor will take seriously
Good to know:
✓ Works for fast casual, casual dining and chef-driven concepts
✓ Permit rules vary by city, so the roadmap shows you what to ask and where
✓ Everything is editable: Word, Excel, Google Sheets and PDF
✓ Want a second set of eyes? The Founder Call tier adds a 1:1 call
✓ One payment. No subscription.
Built by Dustin Lack
Pick the level of help you want.
Launch Plan
✓ Start Here guide + 2-week plan
✓ Business Plan Template (Word + PDF)
✓ Startup Budget Calculator
✓ Plate Cost Calculator
✓ Business Launch Checklist
✓ Permits Roadmap + Permit Tracker
✓ Insurance Cheat Sheet
✓ Business Structure Guide
Startup Kit
✓ Everything in the Launch Plan
✓ Supplier directory
✓ Menu, pricing + design guides
✓ Branding workbook + design brief
✓ Website, Google + social templates
✓ Customer playbooks + outreach scripts
✓ Ops, inventory + P&L trackers
✓ Hiring guide + opening day plan
Kit + Founder Call
✓ Everything in the Startup Kit
✓ 60-minute 1:1 Founder Call
✓ We review your plan and numbers together
✓ 30 days of email support
✓ Book your call right after checkout
Compare the options
Launch Plan
Startup Kit
Kit + Founder Call
Business plan, budget, cost calculator, permits, insurance + structure
✓
✓
✓
Menu, branding, marketing, customers, operations, hiring + opening day
–
✓
✓
Tools included
9
42
42
60-minute 1:1 Founder Call
–
–
✓
30 days of email support
–
–
✓
Best for
Getting your numbers right first
Building the whole business yourself
A second set of eyes on your plan
Price
$29
$297
$497
30 days. No questions. Full refund.
Got questions? Here are the answers.
Get the free Restaurant Starter Kit
An opening roadmap, a startup budget worksheet and a plate cost cheat sheet. Free, instant download.
